Chandler Burr, curator of the Department of Olfactory Art at the Museum of Arts and Design (MAD) in New York City, and former perfume critic of TheÂ New York Times, gave a lecture discussing three works of great scent art done in three quite different aesthetic schools on September 23rd, 2011, at TEDx in Budapest:
Jicky (1889) AimĂ© Guerlain
From the Collection of Guerlain
The paradigmatic work of turn-of-the-century French Neoclassic/Romanticism.
Chanel NÂ° 5 (1921) Ernest Beaux
From the Collection of Chanel
The first and greatest work of olfactory Modernism.
Santal MassoĂŻa (2011) Jean-Claude Ellena
From the Collection of HermĂ¨s
Ellenaâ€™s latest piece done in the school he leads, a work of Neo-Minimalism/Luminism.
Click here to see the video.
Illustration: Leanne Shapton, 2004